Men's Anti-Aging Cream, Can You Have Both Quality & Affordability? The Truth:
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In this video, I will make a price comparison between Burton Kimball Age Defense Cream and Particle. Why did I decide to focus just on Particle?
Particle came onto the scene just a few short years ago and has built a massive business by all accounts. It's quite impressive from a business perspective, I admit.
But many of us were subjected to those early Particle commercials that started something like this: "Most men over 40 look in the mirror and see this, when they could look in the mirror and see this."
If you have seen one of those commercials, you know what I am talking about. They were a bit cringey, were they not?
Like many men, I eventually went to their website and learned what they were charging: about $67.00 for a 1.7-ounce bottle! Now that single-unit price is up to $69.00 for a single bottle. Yes, if you buy 2 or 3 bottles, the price comes down to $55.00 and then $49.00 respectively.
I guess while some people look at this and see a discount, I see it more as them willingly overcharging you for their single-unit price of $69.00 if you don't play along with their pricing game. But that's just me.
I fully admit that Particle commercials are what first got me researching men's face creams. I was already using face cream regularly. Like most men, I waited 15 or 20 years longer than I should have. But a lady coworker kept telling me that I should start using a face cream, and if I didn't, then one day I would look back and wish I had. So, for about 5 years, I used whatever was available or whatever looked good on the shelf at Target. But at least I was doing something positive for my face.
So now I was subjected to all of these Particle commercials, and naturally I had to know more. What fascinated me was that everything I researched about their formula indicated that it was good and decent, but there wasn't anything extra special about it. More than one source called it an expensive moisturizer.
I kept researching for about a year and eventually came to the conclusion that I could offer a better formula at a better price, and I could, and would, do it without all of the gimmicks and psychological buying triggers that so many other companies employ to sell their products.
Whatever happened to just offering a quality product at an everyday low price, and doing it with honesty and integrity?
And what is with the tiny 1.7-ounce bottle? This is why I insisted that our product comes in a 4-ounce jar.
So that is the Reader's Digest version of how I came to found Burton Kimball.
Below is a transcript of the video.
Have a Great Day!
Video Transcript:
Before we get into the pricing comparison, so many companies out there hike up their prices just so they can offer you a fake discount. They use fake urgency like countdown timers or telling you that their inventory is limited, and a host of other gimmicks are what we call psychological buying triggers. They're all designed just to get you to click the buy button. I vowed to build a different kind of company. We don't use gimmicky sales tactics, no fake psychological buying triggers.
Only everyday low pricing and a quality product at a fair price. Now, the purpose of this video is to show that you can buy an affordable, high-quality men's face cream at a fair and reasonable price. Hi, my name is Darrell Kimball. I'm the founder of Burton Kimball Age Defense Cream for Men. To do this, I'm choosing to compare our face cream with Particle. Now, why Particle? Well, they're one of the biggest advertisers right now, both on TV and online. Their face cream is quite expensive.
It's likely you've seen one of their commercials, have gone to their website and discovered just how expensive their face cream really is. Let's look at this graphic. On the left, we have Burton Kimball, which comes in a four-ounce jar, while on the right you have Particle, which comes in a 1.7 ounce container. Burton Kimball has a single everyday low price of $49, while Particle has multiple prices. If you only buy one, the price is $69. If you buy two, the price is $55 each.
And if you buy three, the price is $49 each. So based on their pricing structure, you are paying either $40 per ounce, $32 per ounce, or $28 per ounce, which is their cheapest price. So your choice in this comparison would be Burton Kimball at $12.25 per ounce.
Plus, we throw in free shipping or particles absolute best price at $28 per ounce. But remember, you have to spend almost $150 to get that price. Now you could ask, well, what if particles ingredients and formula are two to three times better than Burton Kimball? That's a fair question. But both products use premium moisturizers. You can see on the list, we don't have time to go through each moisturizer in this video or each ingredient, but I will be doing that in a follow-up video.
So while they both use premium moisturizers, their approaches are very different. While particle is a respectable moisturizer, it's primarily a brightening and moisturizing formula. I'll say that again. Particle is primarily a brightening and moisturizing formula. Burton Kimball is more peptide focused. And so why is a peptide focused anti aging formula better?
Peptides are widely studied for their role in skin signaling. What we can say without getting into trouble with the FDA is in skin care, peptides are commonly used to support the appearance of firmer, smoother, youthful looking skin.
So again you can see by this graphic that Burton Kimball is a fraction of the cost of particle, and we believe Burton Kimball is not just as good as particle, but that we have a better formula.
Now we have put together a free report that goes into much more detail about the five peptides we use in Burton Kimball and the 30 years of peer-reviewed research that supports peptides. The report also addresses why every man over 30 should already be using an anti-aging cream.
It's called the Men's Skin Clock Report. Now there's a link in the description. The report is only about eight pages long and can be read in just a few minutes. I promise that if you read this report, you will know more about taking care of your skin than most men.
The distinction is clear. Particle mainly emphasizes visible improvement through hydration, tone support, and a refreshed appearance, while Burton Kimball uses robust hydration and barrier support with a more deliberate multi-peptide strategy for gradual improvement in the look of fine lines and firmer skin. If you don't have time to download the free free report, that's okay. I understand. You can go directly to our website at Burton Kimball and check us out there. One final thought.
Burton Kimball offers a hassle-free 60-day money-back guarantee, while Particle only offers a 30-day guarantee. So you can be confident that if you don't like our product, you can get your money back. Okay, that's it. Have a great day.